The complete Conversion Copywriting operating system for Claude. Extracted from 7+ years of battle-tested campaign execution across Egypt, Saudi Arabia, UAE, Qatar, and Canada.
Problem to project: Why I built Conversion Copywriting Engine
| Conversion Copywriting Engine A structured conversion-copywriting system packaged as an agent skill and Claude plugin. |
| Recurring problem Generic AI copy skips product analysis, customer psychology, market dialects, funnel context, and the quality checks used in real campaign delivery. |
Practical goal Turn seven-plus years of campaign practice into a repeatable research, strategy, writing, and copy-audit workflow. |
| Built for Copywriters, marketers, agencies, founders, and AI agents working across Egypt, Saudi Arabia, UAE, Qatar, MENA, and Canada. |
Search terms conversion copywriting AI · Arabic copywriting agent · campaign copy framework · CRO copy audit |
Daily build pulse
- No public repository changes were recorded in the last 7 days.
- The project purpose and documented usage remain unchanged.
- The next update will appear automatically when public activity is detected.
The Conversion Copywriting Engine turns briefs, product links, or rough ideas into high-converting sales and ad copy using a structured 10-step production methodology. Unlike generic AI copy, every output produced by this engine is rooted in behavioral economics, customer psychographics, and CRO-driven quality validation.
Add this repository as a marketplace source in Claude Code / CLI:
claude plugin marketplace add imMamdouhaboammar/conversion-copywriting-engineThen install the plugin:
claude plugin add conversion-copywriting-engineOr install directly from GitHub:
claude plugin add imMamdouhaboammar/conversion-copywriting-engineClone into your local Claude skills / plugins directory:
git clone https://github.com/imMamdouhaboammar/conversion-copywriting-engine.git ~/.claude/skills/conversion-copywriting-engine- Download
conversion-copywriting-engine-v1.0.0.zipfrom Releases. - Open Claude → Settings → Skills / Plugins.
- Upload or drag & drop the zip file.
- The engine activates automatically whenever you request conversion copy or campaign work.
- FAB&M Analysis: Deconstructs products into Features, Advantages, Benefits, and Core Motivations.
- Target Group Discovery: 3-stage audience mapping (Understand → Reach → Convince).
- TTPM Validation: Ensures strict alignment across Timing, Targeting, Placement, and Messaging.
- Persuasion Cards: Tactical selection of Claims combined with Pain, Interest, and Instinct Triggers.
- Campaign Engine: Multi-step pipeline: Observation → Consumer Insight → Core Message → Concept → Content Pillars.
- Funnel-Stage Messaging: Purpose-built templates for TOF (Awareness), MOF (Consideration), and BOF (Conversion).
- 5-Gate Quality Assurance: Rigorous pre-delivery audit checking clarity, proof, friction reduction, hook power, and CTA strength.
The plugin bundles 5 specialized agent personas for deep collaboration:
| Agent | File Path | Focus Area |
|---|---|---|
| Product Analyst | agents/product-analyst.md |
FAB&M matrix generation & value proposition extraction |
| Audience Researcher | agents/audience-researcher.md |
Psychographic profiling & pain-point discovery |
| Campaign Strategist | agents/campaign-strategist.md |
Insight-to-concept translation & content pillars |
| Copy Producer | agents/copy-producer.md |
High-converting ad copy, landing pages & email writing |
| Copy Auditor | agents/copy-auditor.md |
5-gate quality scoring & CRO optimization |
conversion-copywriting-engine/
├── .claude-plugin/
│ ├── plugin.json # Claude Plugin Manifest
│ └── marketplace.json # Claude Marketplace Manifest
├── SKILL.md # Core routing & 10-step execution pipeline
├── skill.json # Marketplace & plugin component metadata
├── README.md # Documentation & installation guide
├── LICENSE # Proprietary usage terms
├── VERSION # Version tracking (1.0.0)
├── references/ # On-demand methodology guides
│ ├── fab-m-analysis.md # FAB&M deep dive
│ ├── target-group-discovery.md # Audience discovery playbook
│ ├── ttpm-framework.md # TTPM copy validation system
│ ├── persuasion-cards.md # Claim & trigger cards
│ ├── campaign-engine.md # Insight-to-Concept engine
│ ├── messaging-framework.md # TOF / MOF / BOF framework
│ └── copy-quality-gates.md # 5-gate QA standards
├── agents/ # Specialized persona contracts
│ ├── product-analyst.md
│ ├── audience-researcher.md
│ ├── campaign-strategist.md
│ ├── copy-producer.md
│ └── copy-auditor.md
├── adapters/ # Market & business model configurations
│ ├── markets.md # Egypt, KSA, UAE, Qatar, Canada
│ └── business-models.md # E-commerce, Lead Gen, SaaS, Education, Agency
└── templates/ # Output markdown structures
├── fab-m-table.md # FAB&M analysis table
├── campaign-brief.md # Campaign strategy brief
└── copy-audit-report.md # Copy audit report template
- Markets: Egypt 🇪🇬, Saudi Arabia 🇸🇦, UAE 🇦🇪, Qatar 🇶🇦, MENA Region, Canada 🇨🇦
- Dialects & Languages: Egyptian Arabic (default), Gulf Arabic, Modern Standard Arabic (MSA), English
The plugin automatically triggers on intent detection. You can start with simple prompts:
- "Write Facebook ad copy for this product"
- "Run a FAB analysis and campaign strategy for my landing page"
- "Audit this sales copy and give it a CRO score"
- "Create a TOF/MOF/BOF messaging framework for our SaaS"
- "اكتبلي كوبي بيعي للإعلان ده"
- "حللي المنتج واعملي كامبين كاملة"
- "راجعلي الكوبي ده وقولي نقاط الضعف"
- "عايز insight و concept لحملة جديدة"
- "اعملي كروت إقناع وفانل كوبي"
- Author: Mamdouh Aboammar
- Website: PrePilot.cloud
- Brand: PrePilot.cloud / OpenOps Studio
- License: Proprietary — PrePilot.cloud © 2026. All rights reserved.