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suminleekorea/README.md

Hi, I'm Sumin 👋

📊 Bridging Marketing & Analytics with SQL, Python, and Data Visualization
🎓 Master of Science in Business Analytics @ Nanyang Technological University, 2026
🌏 Based in Singapore | Originally from Korea
✨ Exploring the intersection of Data · Marketing · Design

🔧 Tech Stack

Languages & Tools:
Python
R
SQL
Markdown
Windows Terminal
MySQL
Tableau
Power BI
Excel
Canva
Figma

Specialties:

  • Customer Analytics (CLV, RFM, Segmentation)
  • Marketing Mix Modeling & ROI Analysis
  • Predictive Modeling & Machine Learning
  • Dashboarding & Data Storytelling
  • Digital Content Creation (Canva & Figma)

📂 Featured Projects

  • SQL Notes → Structured SQL playbook for marketing analytics (RFM, retention, A/B testing)
  • MongoDB Notes → Schema modeling and query exercises for analytics use cases
  • Churn Report → Customer churn analysis using SQL + Python + Tableau
  • Marketing Mix Model → ROI optimization with regression-based MMM
  • Segmentation → Customer clustering with K-means and RFM scoring

📊 GitHub Stats

GitHub stats
Top Langs
GitHub Streak

🏆 GitHub Trophies

Trophies

🌐 Connect with Me

🌍 Portfolio Blog
💼 LinkedIn
📧 Email: sumin005@e.ntu.edu.sg

✨ Always learning, always building 🚀

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    A collection of my marketing analytics case studies: CLV modeling, RFM analysis, A/B testing, and SQL practice.

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    This repository contains my structured notes and exercises for learning and practicing SQL. It is designed as both a reference guide and a hands-on lab environment.

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