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working on multiple SnappFood projects
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working on multiple SnappFood projects

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shahinesi/README.md
Shahin Eskandari — AI & Business Intelligence Architect

English فارسی

LinkedIn Email Website

AI & Business Intelligence Architect · Full-Stack Engineer · Automation Builder

I turn business data, complex workflows, and AI capabilities into reliable products that people can actually use.


What I build

I design and build enterprise systems across Business Intelligence, AI agents, data products, automation, and full-stack platforms—from semantic analytics and executive dashboards to secure credit infrastructure, operational governance, and multi-tenant products.

My work usually sits at the intersection of:

  • Business intelligence: KPI systems, CDP, behavioral analytics, WBR, marketing intelligence, menu engineering, and executive reporting
  • AI engineering: BI Agents, semantic planning, tool-using workflows, evidence evaluation, memory, guardrails, and human approval gates
  • Enterprise software: Next.js + NestJS platforms, RBAC, auditability, multi-tenancy, provider integrations, and production operations
  • Automation: ETL, CRM and marketing workflows, reporting pipelines, and repetitive-process elimination

کمتر حرف می‌زنم؛ بیشتر می‌سازم.
Less talking. More building.

Current focus

  • Building a trustworthy BI Agent / GenBI runtime over governed semantic layers
  • Turning enterprise dashboards into decision and action systems, not passive reports
  • Designing reusable NestJS + Next.js foundations for secure business products
  • Applying AI to automation without sacrificing evidence, observability, or human control

Selected systems

A definition-driven analytics agent with cognitive states, semantic planning, tool execution, evidence evaluation, memory, guardrails, and controlled transitions.

LangGraph Cube NestJS Next.js PostgreSQL

Cross-channel BI for sales, customer behavior, retention, marketing performance, menu engineering, and executive decision-making.

BI CDP Analytics PostgreSQL Power BI

A secure orchestration layer for multiple credit providers, standardized errors, OTP workflows, transaction state, RBAC, and operational observability.

NestJS Prisma PostgreSQL RBAC Docker

Enterprise inspections, configurable scoring, CAPA, repeat-violation intelligence, SPC monitoring, analytics, and multi-format reporting.

Next.js NestJS RBAC CAPA SPC

Reusable multi-tenant architecture for branded customer experiences, tenant isolation, custom domains, deployment automation, and scalable operations.

Next.js NestJS PostgreSQL Traefik Docker

A lightweight browser extension that intelligently applies RTL only to Persian/Arabic conversation text and the composer while preserving technical content as LTR.

TypeScript Browser Extension Manifest V3 Privacy-first

Selected impact

1–3 days → seconds
Financial-report preparation automated
+27%
Branch rating improvement through smart feedback automation
12
Custom Power BI dashboards delivered as a suite
500+
Students mentored in marketing and technology

Selected collaborations & brand environments

Most of my production work is private or company-owned, so public GitHub activity only shows a small part of the real work. These are some of the public-facing brands and business environments I have worked with, built systems around, or supported through BI, automation, software, and data products.

Shahrfarsh
Credit infrastructure, customer credit pre-check flows, provider integrations, secure operations, and enterprise portal foundations.
Rouhi / Matinyar Group
Business intelligence, marketing intelligence, CDP, BI Agent concepts, data products, and operational analytics.
SnappMarket / SnappFood 360 ecosystem
Marketplace and food-service analytics, dashboard workflows, campaign performance, menu engineering, and operational reporting.
Sib360
Marketing dashboards, customer analytics, campaign data, and business-performance reporting for digital growth workflows.
Atawich
Restaurant and branch-performance analytics, marketing operations, customer behavior, and decision-support reporting.
SYBT Group / QC360
Enterprise BI, quality governance, CAPA/SPC analytics, inspection systems, and executive reporting platforms.
IranGoosht
Financial reporting automation and operational reporting pipelines that reduced manual preparation time from days to seconds.
Private B2B, retail & operations teams
Internal tools, dashboards, process automation, CRM workflows, integrations, and deployment systems for private environments.

Core stack

TypeScript JavaScript Python Next.js React NestJS Node.js PostgreSQL MongoDB Docker Linux Power BI

AI & semantic systems: LangGraph, Cube semantic layer, Vercel AI SDK, prompt engineering, tool orchestration, memory, evaluation, guardrails
BI & data: SQL, DAX, Power Query, Metabase, ETL, CDP, marketing analytics, behavioral analytics
Platform & operations: Prisma, Docker Compose, Traefik, GitHub Actions, Linux, observability, API integrations, n8n

How I engineer

Discover reality → Model the domain → Design the contract → Implement incrementally
→ Validate evidence → Observe production → Improve without breaking trust
  • Discovery-first: inspect the real data, codebase, contracts, and constraints before designing
  • Evidence-driven: analytical and AI outputs must be traceable to data and tool evidence
  • Secure by default: authorization, auditability, error boundaries, and secret hygiene are architectural concerns
  • Reusable foundations: solve the shared platform problem once, then keep domain logic explicit
  • Controlled autonomy: high-risk AI and engineering workflows use phase gates, validation, and circuit breakers

Open-source work

Private & Enterprise Portfolio

Most of my production work lives in private repositories and company-owned environments. The source code cannot be published because of confidentiality, security, and ownership constraints, but the systems below represent the majority of my hands-on engineering work.

AI, BI & Data Products

  • Enterprise Marketing Intelligence Platform — Cross-channel analytics for sales, campaign performance, customer behavior, retention, menu engineering, operational KPIs, and executive decision-making.
  • AI-Powered BI Agent Runtime — A governed analytics agent with semantic planning, tool execution, evidence evaluation, memory, guardrails, and mandatory human approval gates.
  • Customer Data & Behavioral Analytics Engine — Customer segmentation, purchase-pattern analysis, churn and retention measurement, cohort intelligence, and marketing optimization.
  • Executive Performance Management Suite — WBR, MPM, KPI governance, branch and channel comparisons, anomaly detection, and management reporting across multiple business units.
  • Enterprise Dashboard Portfolio — A suite of custom Power BI and web-based dashboards for finance, sales, marketing, customer experience, quality, and operations.

Enterprise Platforms & Financial Systems

  • Provider-Agnostic Credit Orchestration Core — Secure integration layer for multiple credit providers, authentication, OTP workflows, transaction lifecycle management, standardized errors, auditability, and operational observability.
  • Customer Credit Pre-Check Portal — Customer-facing and administrative platform for credit eligibility checks, secure core integration, role-based access, session management, and traceable operational flows.
  • Quality Governance & Inspection Platform — Enterprise inspections, configurable scoring, CAPA workflows, repeat-violation intelligence, SPC monitoring, analytics, and multi-format reporting.
  • Multi-Tenant Digital Experience Platform — Tenant isolation, branded customer experiences, custom domains, branch-level configuration, deployment automation, and scalable operations.
  • Reusable Enterprise Application Foundation — Next.js and NestJS core with authentication, RBAC, policies, sessions, audit logs, reusable UI, and production-readiness foundations.

Automation, Integrations & Operations

  • Financial Reporting Automation Engine — Automated ingestion, transformation, reconciliation, and reporting workflows that reduced report preparation from days to seconds.
  • Smart CRM Feedback Automation — Automated customer-feedback and engagement workflows connected to operational data, improving branch ratings and response quality.
  • Real-Time Order Integration Services — Reliable data pipelines and integration services for synchronizing order, customer, branch, channel, and operational data.
  • Marketing Campaign & Gamification Systems — Campaign execution, segmentation, engagement mechanics, performance tracking, and automated customer journeys.
  • Payroll & Internal Process Automation — Workflow automation for repetitive administrative, reporting, and operational processes with validation and traceability.
  • Private Infrastructure & Deployment Systems — Dockerized deployments, Traefik routing, environment separation, secure networking, observability, backup practices, and production operations.

These projects are intentionally presented with public-facing product names instead of internal repository or client identifiers.

Background

I hold a Master’s degree in Artificial Intelligence and a Bachelor’s degree in Software Technology Engineering. My career spans software development, business intelligence, marketing analytics, product building, automation, infrastructure, and technical education.


Data → Intelligence → Decisions → Action

Built with a bias toward useful systems, measurable outcomes, and maintainable architecture.

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