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Optimizing Online Sport Retail Revenue

Sports clothing and athleisure attire is a huge industry, worth approximately $193 billion in 2021 with a strong growth forecast over the next decade!

In this project, we play the role of a product analyst for an online sports clothing company. The company is specifically interested in how it can improve revenue. We will dive into product data such as pricing, reviews, descriptions, and ratings, as well as revenue and website traffic, to produce recommendations for its marketing and sales teams.

  • Check out my Jupyter notebook for queries and thoughts process in PostgreSQL.
  • Check sqlquery to see my code in SQLServer
  • You can also check the viz I created for this project on Tableau

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