GitHub - bilp9/Cohort-Analysis: Cohort analysis of e-commerce customer data using SQL and Python. Extracted data from SQLite, calculated retention rates, and visualized trends with a heatmap. Provided business insights to improve onboarding, retention, and customer lifetime value.

Name		Name	Last commit message	Last commit date
Cohort_Analysis.ipynb		Cohort_Analysis.ipynb
README_updated.md		README_updated.md
cohort_analysis.db		cohort_analysis.db
customers_.csv		customers_.csv
purchases.csv		purchases.csv

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Cohort analysis of e-commerce customer data using SQL and Python. Extracted data from SQLite, calculated retention rates, and visualized trends with a heatmap. Provided business insights to improve onboarding, retention, and customer lifetime value.

cohort-analysis customer-analytics python retention sql

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