Connect Claude, ChatGPT or Cursor to your live Amazon data through one MCP server. Retail sales, profitability, Sponsored Ads, Amazon DSP, Amazon Marketing Cloud, Search Query Performance, organic rank, Best Sellers Rank, inventory and competitor tracking — read through a single connection, in the assistant you already use.
Get access → · $69/month, no other fees · 30 ready-made skills · Full product detail
The Model Context Protocol is an open standard that lets an AI assistant call external tools. An Amazon MCP server is the piece in the middle: it holds the connection to your Amazon accounts and exposes them as tools the assistant can call, so you can ask a question in plain language and get an answer computed from your own numbers rather than a guess.
Amazon publishes its own MCP server for the Ads API. TrackIQ covers the whole business instead of one API: Seller Central and Vendor Central alongside Sponsored Ads, DSP, AMC, Brand Analytics, organic rank and competitor data, normalised so one question can cross all of them.
Without it, an assistant can talk about Amazon advertising in general. With it, it can tell you which of your campaigns wasted money last week.
claude mcp add trackiq "https://trackiq.com/mcp"
claude mcp list # trackiq · connectedAuthorise Amazon through OAuth when prompted — TrackIQ never sees your password; Amazon issues a scoped token directly. Then ask:
Which campaigns spent more than $500 last month with no sales?
Claude.ai, ChatGPT and Cursor connect the same server as a custom integration. Setup for each client →
| Area | What you can read |
|---|---|
| Retail sales | Revenue, units, sessions and conversion, by product or by day |
| Profitability | True P&L after fees, refunds, COGS and ad spend |
| Sponsored Ads | Products, Brands, Display and Video — campaigns, ad groups, targets, search terms, placements |
| Amazon DSP | Campaigns, creatives, audiences, video and viewability |
| Amazon Marketing Cloud | New-to-brand customers, attribution paths and time to conversion |
| Search Query Performance | Your share of searches, clicks, carts and purchases against the market |
| Organic rank | Daily keyword rank, sponsored rank and Amazon's Choice |
| Best Sellers Rank | Daily BSR and price history |
| Inventory | Stock levels, inbound units and out-of-stock alerts |
| Promotions | Promo and coupon cost, inside the P&L |
| Competitors | Rank, BSR and price for competitor ASINs |
| Vendor Central | Shipped revenue, margin, returns and demand forecasts |
Beyond reading, the MCP can act: create campaigns, add keywords and negatives, and change bids, budgets and placements. Available fields and actions depend on the Amazon accounts you connect and the integrations you enable.
Grouped by what they answer. Names are what your client will list once the server is connected.
| Group | Tools |
|---|---|
| Account | list_marketplaces, set_context, get_account_overview |
| Products & sales | get_product_performance, get_product_categories_performance, show_products |
| Sponsored Ads | get_campaigns, get_campaign_groups, get_ad_groups, get_product_ads, get_targets, get_search_terms, get_portfolios |
| DSP & AMC | get_dsp_performance, get_amc_ntb_purchases, get_amc_ntb_asins, get_amc_time_to_conversion, get_amc_attribution_paths |
| Search & rank | get_search_query_performance, get_search_query_cart_analysis, get_keyword_rank, get_bsr |
| Inventory | get_inventory_snapshot |
| Vendor Central | get_vendor_product_sales, get_vendor_inventory_health, get_vendor_forecasting |
Tool reference, with the traps in the data → — what each
one returns, and the things that bite: tools that default to enabled-only,
AMC months that must never be summed, reports that truncate silently at
limit.
Where did my Sponsored Products budget go last month, and what did it buy?
Which products bring in customers who have never bought from us before?
Which keywords am I bidding on from three campaigns at once?
How long do shoppers take between the first ad and the purchase?
Which ASINs sell well but have no ad behind them?
Which of my ASINs will stock out before the next shipment lands?
More worked examples, with the shape of the answer →
A skill is a folder of instructions your assistant loads when it is relevant — what to pull, how to judge it, what a good report looks like. TrackIQ publishes 30 of them for this MCP, covering Sponsored Ads, AMC & DSP, search, listings, inventory and reporting.
/plugin marketplace add TrackIQ-HQ/amazon-seller-skills
Browse the catalog → · Skill pages →
One plan at $69/month: every tool and all 30 skills, with no per-seat or usage fee. You bring your own Amazon account and your own assistant subscription — TrackIQ charges for data access, not for AI usage.
Does Amazon have an official MCP server? Amazon offers one for the Ads API. It covers advertising only. TrackIQ spans Seller Central, Vendor Central, DSP, AMC, Brand Analytics, rank and competitors through one connection.
Which assistants work? Anything that speaks MCP. Claude Code, Claude desktop, Claude.ai, ChatGPT and Cursor are the ones we document.
Is my data safe? Authorisation is OAuth 2.0 against Amazon. TrackIQ never receives your Amazon password, and the token is scoped to the accounts you authorise. Security →
How fresh is it? Amazon's reporting pipelines settle over hours, not seconds, so figures for today keep moving. Judge a day once it is complete.
Can it change my campaigns? Yes — write actions cover campaign creation, keywords and negatives, bids, budgets and placements. Ask your assistant to confirm before it writes.
Does it replace my dashboards? It replaces the part where you export a CSV to answer one question. Ask instead.
TrackIQ · trackiq.com · MCP · Skills · MIT licensed documentation