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An ultra-luxury, cinematic 3D web experience for the conceptual watchmaker ÆTHEL. Built with Next.js, GSAP scroll kinematics, and high-fidelity canvas rendering to showcase mechanical haute horlogerie.

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ÆTHEL Haute Horlogerie

An ultra-luxury, high-performance web experience for the conceptual independent watchmaker ÆTHEL. Built to showcase the Calibre Æ-01 Monolith timepiece using cinematic 3D sequence rendering and smooth scroll-based interactions.

🕰️ The Experience

This repository contains the front-end codebase for the ÆTHEL digital showcase. The application is built to deliver a heavy, mechanical, and deeply immersive premium aesthetic, discarding standard web layouts for an interactive cinematic journey.

Core Technologies:

  • Next.js (App Router): Fast, React-based framework.
  • GSAP (ScrollTrigger): Synchronizes the 300-frame 3D sequence and Heads-Up Display (HUD) directly to the user's scroll position.
  • Lenis: Provides butter-smooth, interpolated momentum scrolling.
  • Tailwind CSS: Fully customized brutalist luxury theme utilizing deep charcoals (#282828), Terracotta, Bronze, and Sandstone accents.
  • HTML5 Canvas: High-fidelity 60fps frame-by-frame 3D video sequence rendering via a custom useFramePreloader Web Worker implementation.

⚙️ Features

  • Cinematic Canvas Scroller: The hero section translates scroll velocity into 3D rotational mechanics, parsing hundreds of .webp frames instantly.
  • Micro-Preloader: An ultra-minimal loading state prevents blank flashes while caching 3D textures in the background.
  • GSAP Heads-Up Display: As the watch rotates to specific angles, synchronized frosted-glass data panels elegantly slide into view to detail specific mechanical elements (Chassis, Crystal, Movement).
  • Architectural Typography: Uses a tight grid system, micro-typography (text-[10px]), and tracking-heavy (tracking-widest) layouts to mimic high-end Swiss print magazines.
  • Private Dossier Pre-Order: A sleek, single-column allocation application modal designed for high-net-worth collectors.

🚀 Getting Started

First, ensure you have the required 300 .webp sequence frames placed in the public/sequence/ directory.

Run the development server:

npm run dev
# or
yarn dev
# or
pnpm dev
# or
bun dev

Open http://localhost:3000 with your browser to experience the site.

📜 License

This project is licensed under the MIT License - see the LICENSE file for details.

Made by Ilyan Khan.

👤 About the Author

Ilyan Khan is an obsessed front-end engineer and creative developer who specializes in bridging the gap between extreme mechanical luxury and bleeding-edge web technology. With a focus on high-fidelity 3D rendering, GSAP kinematics, and brutalist aesthetic design, Ilyan crafts digital experiences that don't just display products, but elevate them into interactive art pieces.

About

An ultra-luxury, cinematic 3D web experience for the conceptual watchmaker ÆTHEL. Built with Next.js, GSAP scroll kinematics, and high-fidelity canvas rendering to showcase mechanical haute horlogerie.

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