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AI Marketing Kit

A growing collection of AI-powered skills, templates, and guides for marketing — built for Claude Code and Cowork.

What's Inside

Skills

Skill What it does Status
90-Day Marketing Tracker Generates a full 90-day Twitter/X content calendar as an Excel file — 230 ready-to-publish tweets across 9 content pillars, 73 reply templates for opportunity threads, target account lists, search keywords, media production queue, and QA validation. All customized to your product. ✅ Ready

Resources — Browse all →

Curated collection of 80+ links across 8 categories:

Category Highlights
Claude & AI Agent Skills 8 open-source skill repos (15–220+ skills each) + 4 awesome-lists
AI Marketing Tools Content creation, social media, visual, email tools
Twitter/X Growth 70/30 reply strategy, build-in-public playbooks, 2026 algorithm changes
SEO & Content Free open-source SEO tools + commercial AI SEO
Prompt Libraries 4,300+ marketing prompts, Anthropic official library
Courses & Guides Claude-specific guides, indie hacker marketing, SaaS growth
Communities Indie Hackers, build-in-public, plugin discovery

Guides (coming soon)

Playbooks and frameworks for using AI effectively in marketing workflows.

Prompts (coming soon)

Battle-tested prompt templates for common marketing tasks.


Install

Option A: Cowork (Desktop App)

  1. Download snapgen-marketing-tracker.plugin from Releases
  2. Double-click the file (or drag it into Cowork)
  3. Done — ask Claude: "Create a 90-day marketing tracker for [your product]"

Option B: Claude Code (VS Code / Terminal)

Copy the skill folder into your Claude skills directory:

# Global (available in all projects)
cp -r skills/snapgen-marketing-tracker ~/.claude/skills/

# Or per-project
cp -r skills/snapgen-marketing-tracker .claude/skills/

Then ask Claude: "Create a 90-day marketing tracker for [your product]"

Requirements

  • Python 3.8+ with openpyxl (pip install openpyxl)
  • Claude Code or Cowork with Claude

90-Day Marketing Tracker — Details

What you get

A single .xlsx file with 15 sheets:

Sheet What's in it
README Full usage guide embedded in the workbook
QA Check 42 live formulas validating content consistency — Health Score target ≥90%
Daily Tracker 180 weekday tweets (Mon-Fri × 3/day × 12 weeks) across 9 pillars
Weekly Calendar 50 weekend tweets auto-scheduled from bonus pool
Tweet Templates Reusable templates per pillar with hooks, CTAs, media notes
Metrics Dashboard Week-over-week tracking: followers, impressions, engagement, signups
Content Mix Rules Pillar distribution ratios + account strategy (Personal vs Brand)
Media Queue 30 prioritized media assets (P0/P1) cross-referenced with tweets
Asset Library Visual assets inventory with status tracking
Outreach CRM Influencer/partnership outreach tracker
Bonus Content Pool 45 evergreen tweets (Community Question / Tips & Craft / Indirect Insight)
Weekly Review End-of-week reflection template
Reply Templates 73 copy-paste replies across 12 opportunity thread types
Reply Targets 30 accounts to watch + 35 search keywords with intent classification
Reply Log 90-day reply tracking with 8 auto-calculated metrics

Content pillars (9)

Pillar % Share Purpose
Build-in-Public 25-30% Daily progress, vulnerability, founder narrative
Feature Showcase 15-20% Product demos (requires video/GIF)
Tutorial 10-15% How-to workflows
Behind-the-Scenes 10% Process, decisions, mistakes
Customer Stories 10% Social proof, user quotes
Competitor Comparison 5% Positioning (personal account only)
Community Question Bonus pool: audience engagement
Tips & Craft Bonus pool: domain expertise
Indirect Insight Bonus pool: thought leadership

Reply template categories (12)

Category Trigger threads Templates
WIB "What are you building?" 7
PITCH "Pitch your product" 6
SHIP "What are you shipping?" 7
MRR "Show your MRR/metrics" 6
PROB "What problem are you solving?" 6
LINK "Drop your link" 6
RT "I'll RT the best X" 6
GM "GM / Good morning" casual 7
FB "Roast my X / Give feedback" 5
SEARCH "Looking for alternatives to X" 6
WIN "Share your win" 6
STACK "What's your tech stack?" 5

How Claude builds it

Claude interviews you about your product (name, features, pricing, competitors, audience, timeline), then runs 8 Python scripts sequentially — each one adds a layer to the Excel file. Every tweet is written specifically for your product, not generic placeholders.

The whole process takes about 5-10 minutes.


Customization

Each script has clearly marked customization variables at the top. Claude handles this automatically during the interview, but if you want to edit manually:

Script Key variables
01_scaffold.py Product name, features, pricing, competitors
02_fill_weeks.py 165 tweets for weeks 2-12
03_accounts_narrative.py Personal/brand account handles, opening narrative
04_media.py 30 media asset descriptions
06_bonus_pool.py 45 evergreen tweets
07_readme_weekends.py PRODUCT_NAME, START_DATE, END_DATE, NORTH_STAR
08_reply_opportunities.py PRODUCT_NAME, PRODUCT_URL, ONE_LINER, PRICING, FEATURES[], COMPETITORS[]

Contributing

This repo will grow over time with more skills, guides, and templates. Contributions welcome:

  • New skills — add to skills/ following the existing pattern (SKILL.md + scripts)
  • Guides — add to guides/ as Markdown files
  • Prompts — add to prompts/ as Markdown files

License

MIT


Built with Claude by @mrbriann_

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AI-powered marketing skills, templates & resources for Claude Code and Cowork — 90-day content tracker, 230+ tweets, reply templates, curated tools

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