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RETAIL DEMAND AI

Time Series Analysis and Forecasting Project Objective: This project explores quantitative forecasting methods to predict product sales using time series analysis. The notebook documents various statistical models and evaluation metrics to provide a comprehensive guide for sales forecasting.

Project Goal Apply multiple forecasting techniques—including time series models and causal models—to predict product sales using a Kaggle dataset. The analysis compares model performance and interprets key metrics for practical business insights.

Models Implemented Seasonal Naive Model (Baseline for seasonal patterns)

Holt-Winters Model (Exponential smoothing with trend/seasonality)

Linear Regression Model (Causal forecasting with external factors)

Key Features

✔ Detailed metric explanations (MAE, RMSE, MAPE)

✔ Visualizations of forecasts vs. actuals

✔ Interpretation of model strengths/weaknesses

Tools Used Python (pandas, statsmodels, scikit-learn)

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