Add Competitive Intelligence section - #7
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…Analytics) Adds a new section covering competitive intelligence tools, which was previously missing from the list. Splits into two subsections: - Ad Creative Search: Tools (free and commercial) for searching ad creatives across Meta, Google, TikTok, etc. - Web & App Analytics: Established players for web traffic and app market intelligence. These tools are widely used by adtech and martech professionals and fit naturally alongside the existing Industry Publications and Research sections.
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Summary
Adds a new top-level section called Competitive Intelligence covering tools that adtech and martech professionals use to research competitor advertising — both ad creative archives and web/app analytics platforms.
This category was missing from the list, despite being one of the most active areas of adtech tooling today.
What's added
Two subsections:
Ad Creative Search
Web & App Analytics
Why this fits
The list already contains Industry Publications, Research, and Open Source sections — competitive intelligence is a natural sibling. Each entry is an established player and includes both free official sources (Meta/Google/TikTok libraries) and commercial tools that are widely cited in the industry.
I'm happy to adjust the structure or descriptions if there's a preferred format.