| Name | Type | Description | Notes |
|---|---|---|---|
| adAccountId | String | Ad account ID. For LinkedIn: numeric (e.g. "5123456") or full `urn:li:sponsoredAccount:{id}` URN. For Google: numeric customer ID (e.g. "1234567890") or `customers/{id}` form. | |
| name | String | ||
| type | String | Conversion type. For LinkedIn: a unified standard event name (e.g. "Purchase", "Lead", "AddToCart") or a LinkedIn rule type enum (e.g. "PURCHASE", "QUALIFIED_LEAD"). For Google: a unified standard event name (Purchase, Subscribe, CompleteRegistration, Lead, Schedule) or a Google ConversionActionCategory enum value directly (e.g. "PURCHASE", "SUBSCRIBE_PAID", "SIGNUP", "IMPORTED_LEAD", "BOOK_APPOINTMENT"). Unknown values pass through to the platform. | |
| attributionType | AttributionTypeEnum | LinkedIn only. | [optional] |
| postClickAttributionWindowSize | PostClickAttributionWindowSizeEnum | LinkedIn only. Default 30. 365 only allowed for LEAD, PURCHASE, ADD_TO_CART, QUALIFIED_LEAD, SUBMIT_APPLICATION rule types; the API rejects other combinations locally. | [optional] |
| viewThroughAttributionWindowSize | ViewThroughAttributionWindowSizeEnum | LinkedIn only. Default 7. Same 365-day-window type restriction applies as `postClickAttributionWindowSize`. | [optional] |
| valueType | ValueTypeEnum | LinkedIn only. DYNAMIC (default) uses the per-event `value` from `sendConversions`. FIXED uses the rule's `value` field. NO_VALUE drops monetary value entirely. | [optional] |
| value | CreateConversionDestinationRequestValue | [optional] | |
| autoAssociationType | AutoAssociationTypeEnum | LinkedIn only. Controls campaign association at rule-creation time: - ALL_CAMPAIGNS: associate the rule with every active, paused, and draft campaign in the ad account - OBJECTIVE_BASED: associate only campaigns whose objective matches the rule's type - NONE: don't auto-associate. Manage associations via the `/associations` endpoints below. Note: auto-association runs once at create time; new campaigns added after the rule still need explicit association. | [optional] |
| countingType | CountingTypeEnum | Google Ads only. Whether to count multiple conversions from the same click (MANY_PER_CLICK) or at most one (ONE_PER_CLICK). Defaults to MANY_PER_CLICK if omitted. | [optional] |
| primaryForGoal | Boolean | Google Ads only. When true, the conversion action is marked as primary and immediately influences Smart Bidding. Defaults to false (secondary, record-only) to avoid unintentionally steering the customer's campaigns on creation. | [optional] |
| Name | Value |
|---|---|
| LAST_TOUCH_BY_CAMPAIGN | "LAST_TOUCH_BY_CAMPAIGN" |
| LAST_TOUCH_BY_CONVERSION | "LAST_TOUCH_BY_CONVERSION" |
| Name | Value |
|---|---|
| NUMBER_1 | 1 |
| NUMBER_7 | 7 |
| NUMBER_30 | 30 |
| NUMBER_90 | 90 |
| NUMBER_365 | 365 |
| Name | Value |
|---|---|
| NUMBER_1 | 1 |
| NUMBER_7 | 7 |
| NUMBER_30 | 30 |
| NUMBER_90 | 90 |
| NUMBER_365 | 365 |
| Name | Value |
|---|---|
| DYNAMIC | "DYNAMIC" |
| FIXED | "FIXED" |
| NO_VALUE | "NO_VALUE" |
| Name | Value |
|---|---|
| ALL_CAMPAIGNS | "ALL_CAMPAIGNS" |
| OBJECTIVE_BASED | "OBJECTIVE_BASED" |
| NONE | "NONE" |
| Name | Value |
|---|---|
| MANY_PER_CLICK | "MANY_PER_CLICK" |
| ONE_PER_CLICK | "ONE_PER_CLICK" |