diff --git a/.github/workflows/docs.yaml b/.github/workflows/docs.yaml
index 7132fd3..116378f 100644
--- a/.github/workflows/docs.yaml
+++ b/.github/workflows/docs.yaml
@@ -34,9 +34,13 @@ jobs:
       - name: Generate documentation
         env:
           REPO_NAME: ${{ github.event.repository.name }}
+          # Override with a repo variable (Settings > Secrets and variables >
+          # Actions > Variables > PROJECT_NAME) when the displayed project
+          # name should differ from the repo slug, e.g. made -> "M&DE".
+          PROJECT_NAME: ${{ vars.PROJECT_NAME || github.event.repository.name }}
         run: |
           scala-cli --power doc . -- \
-          -project "$REPO_NAME" \
+          -project "$PROJECT_NAME" \
           -project-version ${{ github.ref_name }} \
           -project-footer "made with ❤️ and coffee" \
           -social-links:github::https://github.com/halotukozak/$REPO_NAME \