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header: "The manifesto for <span class='highlight'>shorter games</span>",
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header: "The manifesto for **shorter games**",
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visualPath: MANIFESTO_IMG,
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paragraphs: [
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"Look at the achievements for any major blockbuster game. The trophy for completing the final chapter is often one of the rarest. The data tells a clear story: a huge percentage of players never see the credits roll.",
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"It isn't a lack of passion; it's a lack of time. As our lives get busier, 100-hour epics filled with repetitive tasks begin to feel like a second job. The industry is selling promises of vast worlds that, for most people, will remain largely unexplored.",
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"This pursuit of scale also leads to bloated budgets, immense pressure on development teams, and a reliance on safe, overused formulas to justify the investment. Creativity is often the first casualty of this cycle.",
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"Shorter, focused games are the elegant solution. They respect the player's time and intelligence. They allow for healthier, more creative development. They deliver a complete, handcrafted story with a satisfying conclusion. This isn't about making 'less' of a game; it's about making 'more' of the parts that truly matter.",
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"Look at the achievements for any major blockbuster game. The trophy for completing the **final chapter** is often one of the rarest. The data tells a clear story: **a huge percentage of players never see the credits roll**.",
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"It isn't a lack of passion; it's a **lack of time**. As our lives get busier, 100-hour epics filled with repetitive tasks begin to **feel like a second job**. The industry is selling promises of vast worlds that, for most people, will **remain largely unexplored**.",
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"This pursuit of scale also leads to **bloated budgets**, **immense pressure** on development teams, and a reliance on safe, **overused formulas** to justify the investment. Creativity is often the **first casualty** of this cycle.",
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"Shorter, focused games are the elegant solution. They **respect** the player's time and passion. They allow for **healthier**, more creative development. They deliver a complete, handcrafted story with a satisfying conclusion. This isn't about making *less* of a game; it's about making *more* of the parts that **truly matter**.",
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],
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alignment: 'right',
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},
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ctaBannerA: {
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header: "Save your progress",
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body: "Don't lose your place in our story. Follow along for development checkpoints, sneak peeks, and insights into our design process.",
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body: "Don't lose your place in the story. Follow along for **development checkpoints**, **sneak peeks**, and insights into CD's **design process**.",
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buttons: [
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{text: "Follow on Instagram",path: "#",styleType: "primary",contrastMode: 'light'},
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{text: "See logs",path: "#",styleType: "secondary",contrastMode: 'light'}
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{text: "Follow on Instagram",path: socials.instagram.url,styleType: "primary",contrastMode: 'light',target: '_blank'},
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{text: "See logs",path: "/logs",styleType: "secondary",contrastMode: 'light'}
header: "Why I chose a <span class='highlight'>different path</span>.",
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visualPath: PATH_IMG,
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paragraphs: [
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"With a decade of experience, I've cultivated a diverse professional background as a marketing designer, UX/UI designer for web applications, and game developer. My core passion lies in games and interactive media—a burgeoning field that's reshaping the world and fostering innovation.",
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"Initially, I thought my path was in AAA studios, but I soon realized that design often takes a back seat there. Large productions typically stick to proven formulas to reduce risk. This makes sense, given the millions invested in game development and the critical need for success. However, many projects ultimately fail, games are canceled, teams are laid off, and the cycle continues. That is why, after four years of valuable experience, I decided to leave the AAA world and commit to a different path.",
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"With a decade of experience, I've cultivated a **diverse professional background** as a marketing designer, UX/UI designer for web applications, and game developer. My core passion lies in **games and interactive media**, a field that's reshaping the entertainment industry and fostering innovation.",
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"Initially, I thought my path was in AAA studios, but I soon realized that design often **takes a back seat** there. Large productions typically stick to **proven formulas to reduce risk**. This makes sense, given the **millions invested** in game development and the **critical need** for success. However, many projects ultimately fail, games are **canceled**, teams are **laid off**, and the **cycle continues**. That is why, after four years of valuable experience, I decided to **leave the AAA world** and commit to a **different path**.",
header: "The <span class='highlight'>cd-labs</span> initiative",
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visualPath: INITIATIVE_IMG,
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paragraphs: [
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"My commitment is to a different model for game development—one that’s faster, more creative, and built on a foundation of unique ideas instead of market speculation. The goal is to deliver smaller, yet complete, gaming experiences centered around innovative and engaging mechanics.",
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"This approach also aims to bring players closer to the development world. By working transparently and involving the community in the process, I can deliver regular, polished, and affordable games that truly respect the player’s time.",
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"My commitment is to a different model for game development—one that’s **faster**, more **creative**, and built on a foundation of **unique ideas** instead of market speculation. The goal is to deliver smaller, yet complete, **gaming experiences** centered around innovative and engaging mechanics.",
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"This approach also aims to bring players closer to the development world. By working **transparently** and **involving** players in the process, I can deliver **creative**, **polished**, and **affordable** games that truly respect the player’s time.",
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],
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alignment: 'right',
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},
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ctaBannerB: {
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header: "Join our journey",
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body: "Be part of something exciting! Follow us on social media and stay updated with our latest news and developments.",
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header: "Ready to press start?",
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body: "Follow the development of Aqua, chat with other players, and get behind-the-scenes updates in the official cd-labs Discord server.",
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buttons: [
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{text: "Follow on Twitter",path: "#",styleType: "primary",contrastMode: 'light'},
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{text: "Like on Facebook",path: "#",styleType: "secondary",contrastMode: 'light'}
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{text: "Join the Discord",path: "#",styleType: "primary",contrastMode: 'light'},
header: "Games that respect <span class='highlight'>your time.</span>",
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paragraphs: [
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"I believe gaming should be an escape, not a second job. But as games have gotten bigger and more demanding, it's become harder to find the time to even finish one.",
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"That's why I started cd-labs. My goal is to deliver compact, complete gaming experiences that honor your schedule. Each game is a focused, handcrafted quest meant to be enjoyed in a single sitting or over a few evenings.",
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"I believe gaming should be an escape, not a **second job**. But as games have gotten bigger and more demanding, it's become harder to find the time to even **finish one**.",
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"That's why I started cd-labs. My goal is to deliver compact, **complete gaming experiences** that honor **your schedule**. Each game is a focused, handcrafted quest meant to be enjoyed in a **single sitting** or over a **few evenings**.",
"Inspired by the frustrations of everyday bad design, Aqua places you in a sleek testing facility. Your mission: master a series of deceptively simple shower prototypes.",
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"In this fast-paced puzzler, can you solve one of design's most infuriating problems—the shower interface—and calibrate each prototype?",
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"Inspired by the frustrations of **everyday bad design**, Aqua places you in a sleek testing facility. Your mission: master a series of deceptively **simple shower prototypes**.",
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"In this fast-paced puzzler, can you solve one of design's most infuriating problems -> **the shower interface**, and calibrate each prototype?",
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"<b>A sharp puzzle and a fresh perspective distilled into a single, focused game.</b"
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],
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buttons: [
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{text: "Whishlist on Steam",path: "#",styleType: "primary",contrastMode: 'dark'},
header: "Who is <span class='highlight'>CD</span>?",
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header: "Who is **CD**",
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paragraphs: [
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"Hi, I'm CD. After more than a decade as a professional designer and developer in marketing, web, and the AAA games industry, I decided to take a different path. I left the world of blockbuster recipes behind to focus on what I love most: crafting truly unique gameplay ideas.",
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"My goal with cd-labs is simple: to bring back that classic feeling of seeing a story through to its conclusion. I design my games to leave you feeling satisfied and inspired, not drained by an endless time commitment.",
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"Hi, I'm CD. After more than a decade as a **professional designer and developer** in marketing, web, and the AAA games industry, I decided to take a **different path**. I left the world of blockbuster recipes behind to focus on what I love most: **crafting truly unique gameplay ideas**.",
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"My goal with cd-labs is simple: to **bring back that classic feeling of seeing a story through to its conclusion**. I design my games to leave you feeling satisfied and inspired, not drained by an endless time commitment.",
introTitle: "Collaborating on New Interactive Adventures",
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header: "Side Quests",
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header: "**Side Quests**",
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paragraphs: [
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"While my main quest is crafting original games for cd-labs, I also take on special contract work. These 'side quests' allow me to collaborate with innovative clients on their own interactive adventures.",
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"I apply the same philosophy of focused, user-centric design to these projects, helping build everything from polished prototypes to unique web applications. It's a chance to tackle new challenges and help bring other exciting visions to life.",
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"While my main quest is crafting original games for cd-labs, I also take on special **contract work**. These 'side quests' allow me to collaborate with innovative clients on their own **interactive adventures**.",
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"I apply the same philosophy of **focused**, **user-centric design** to these projects, helping build everything from polished **prototypes** to unique **web applications**. It's a chance to tackle new challenges and help bring other **exciting visions** to life.",
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],
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buttons: [
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{text: "Start a side quest",path: "#",styleType: "primary",contrastMode: 'dark'},
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{text: "See our main quest",path: "#",styleType: "secondary",contrastMode: 'dark'}
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{text: "Start a side quest",path: "/contact",styleType: "primary",contrastMode: 'dark'},
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{text: "See our main quest",path: "#teaser",styleType: "secondary",contrastMode: 'dark'}
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