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Title

Retail Sales Performace Analysis and Executive Reporting

Project Description

This project analyzes the overall sales performance of a retail store to uncover key business insights, customer trends, regional performace and profitability drivers. The analysis culminates into an executive overview report designed to support strategic decision making through data-driven recommendations.

Data Understanding

Tools & Technologies Used

  • Python — Data cleaning, transformation, and analysis
  • Pandas & NumPy — Data manipulation and numerical analysis
  • Matplotlib & Seaborn — Data visualization and trend analysis
  • Tableau — Interactive dashboards and executive reporting
  • Microsoft Excel — Initial data exploration and validation
  • Jupyter Notebook — Analysis workflow and documentation
  • Microsoft PowerPoint - Executive presentation decks and Business reporting