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<title>Interaction 11 | February 9-12, 2011 Boulder, CO</title>
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<td colspan="3"><h2>saturday, february 12th</h2></td>
</tr>
<tr>
<td class="time">9:15am</td>
<td class="tablehead linetop line">Opening Remarks</td>
<td> </td>
<td class="tablehead linetop line">Opening Remarks</td>
</tr>
<tr>
<td class="time">9:30am</td>
<td class="tablehead line">Session 4A</td>
<td> </td>
<td class="tablehead line">Session 4B</td>
</tr>
<tr>
<td class="time"> </td>
<td class="line">
<script src="j/5397.js" id="speakerrate-widget-5397"></script><h3><a href="lightning.html#CharlesHannon" ONMOUSEOVER="ddrivetip('The human brain has evolved to recognize patterns that lead to successful interactions. Dopamine is released in our brains when we recognize a pattern that our past experiences have taught us will lead to achieving our goals. It is not the achievement itself that produces the dopamine reward; it is the detection of patterns that we think will lead to success that triggers the chemical. \'False positives\' - instances where we get the shot of dopamine but then do not achieve our goals - are frustrating, but they lead to better learning about which patterns will lead to reward, and which will not. This sets up an interesting dilemma for interaction designers. On one hand, it is best to design for familiarity. The horizontal carousel design (for example) is easy to learn because of our familiarity with left-right reading conventions; and easy to recognize in new contexts, despite slight variations. So design pattern libraries serve a useful function for helping new and return users quickly grasp interface designs. But familiarity breeds contempt: we are always searching for \'revolutionary\' interaction designs. So how do we introduce entirely new interaction designs while still drawing upon the brain\'s natural learning reward system? In other words, how do we introduce something totally new, yet familiar?')"; ONMOUSEOUT="hideddrivetip()">
The Neuroscience of Usability</a>
</h3>
<h5><a href="ppllightning.html#CharlesHannon">Charles Hannon</a></h5>
<span class="lightbrn">UMC, Microsoft Glenn Miller Ballroom</span>
</td>
<td> </td>
<td class="line">
<script src="j/5398.js" id="speakerrate-widget-5398"></script><h3><a href="lightning.html#DebraLevinGelman" ONMOUSEOVER="ddrivetip('Imagine a brilliant yet egocentric group of people with highly established social hierarchies, fickle brand affinities, a strong sense of right and wrong, limited powers of deduction, and more creativity than you can possibly comprehend. Now imagine that you have to design a virtual world for these folks that they\'ll not only be able to use, but frequent, praise, evangelize, and maybe even help build. Oh, yeah, and most of these people can\'t read. Welcome to the wild and wonderful world of designing online immersive environments for kids.')"; ONMOUSEOUT="hideddrivetip()">
Designing Immersive Online Environments for Kids</a>
</h3>
<h5><a href="ppllightning.html#DebraLevinGelman">Debra Levin Gelman</a></h5>
<span class="lightbrn">UMC, Room 235</span>
</td>
</tr>
<tr>
<td class="time"> </td>
<td class="line">
<script src="j/5399.js" id="speakerrate-widget-5399"></script><h3><a href="lightning.html#JoshClark" ONMOUSEOVER="ddrivetip('The tried-and-true \'Don\'t Make Me Think\' principle doesn\'t always hold. Discover how carefully placed friction in an interface can actually improve user experience by encouraging people to slow down and think. Complexity itself isn\'t bad; the trick is making complexity seem uncomplicated. Explore examples of websites and mobile apps that incorporate friction without frustration, with elegantly simple interfaces that nevertheless deploy complex interactions to involve users, prevent errors, improve data collection, and create more immersive experiences. This is an intermediate talk aimed at designers and information architects, and the goal is to show how simplicity and complexity can live in harmony in the same interface to improve user experience.')"; ONMOUSEOUT="hideddrivetip()">
Up with Complexity! Challenging Users for Fun and Profit</a>
</h3>
<h5><a href="ppllightning.html#JoshClark">Josh Clark</a></h5>
<span class="lightbrn">UMC, Microsoft Glenn Miller Ballroom</span>
</td>
<td> </td>
<td class="line">
<script src="j/5400.js" id="speakerrate-widget-5400"></script><h3><a href="lightning.html#CherylPlatz" ONMOUSEOVER="ddrivetip('Why is it that computer science curriculums in the United States have such a hard time attracting and keeping prospective female students? Many university computer science curriculums focus on the theoretical rather than the practical applications of the science. Many of the women I\'ve encountered are looking for something more hands-on, with more direct social benefit. Interaction Design as a field hits the right balance of technology, social benefit, and creativity - but our chosen career is still relatively unknown outside the walls of this convention! This session will discuss trends in computing education, and suggest outreach activities to get the word out and spark the imaginations of the next generation of career women (and men).')"; ONMOUSEOUT="hideddrivetip()">
Computer Engineer Barbie: How Interaction Design can entice a new generation of women</a>
</h3>
<h5><a href="ppllightning.html#CherylPlatz">Cheryl Platz</a></h5>
<span class="lightbrn">UMC, Room 235</span>
</td>
</tr>
<tr>
<td class="time"> </td>
<td class="line">
<script src="j/5401.js" id="speakerrate-widget-5401"></script><h3><a href="lightning.html#AdamConnor" ONMOUSEOVER="ddrivetip('When it comes to setting the stages upon which individuals build experiences, Designers can look to a number of industries for lessons and inspiration. The film industry, over its long life, has at times both excelled and fallen short of honoring its audience with solid material and engaging stories. The purpose of this presentation is to extend the current topic of the use of stories in design and focus on the technical aspects used in film to communicate with audiences. We\'ll look at some tools used by film makers such as: cinematic patterns, beat sheets, storyboards and editing techniques. We\'ll consider how, why and when they\'re used and which aspects of these tools we can make use of as Designers.')"; ONMOUSEOUT="hideddrivetip()">
Applying Film Making Tools to Interaction Design</a>
</h3>
<h5><a href="ppllightning.html#AdamConnor">Adam Connor</a></h5>
<span class="lightbrn">UMC, Microsoft Glenn Miller Ballroom</span>
</td>
<td> </td>
<td class="line">
<script src="j/5402.js" id="speakerrate-widget-5402"></script><h3><a href="lightning.html#EthanEismann" ONMOUSEOVER="ddrivetip('Photoshop.com debuted three years ago with mixed results: customers liked the online editing and sharing tools but also wanted access to information and inspiration, as well as faster performance. Today, Photoshop.com attracts more than 3 million unique visitors per month, and provides a mix of tips, techniques, stories, and online photo tools for a diverse audience. This presentation tells the story of how the Adobe XD (Experience Design) team, using a design-driven strategy, collaborated with engineering and marketing on a top-to-bottom redesign of photoshop.com. You'll get a behind-the-scenes look at how we drove a customer-centric design concept to market. We'll also describe our practices for designing the ecosystem of web pages, web apps, and mobile apps at the heart of Photoshop.com.')"; ONMOUSEOUT="hideddrivetip()">
Photoshop.com 2.0—the making of an experience ecosystem</a>
</h3>
<h5><a href="ppllightning.html#EthanEismann">Ethan Eismann</a> and <a href="ppllightning.html#GeoffDowd">Geoff Dowd</a></h5>
<span class="lightbrn">UMC, Room 235</span>
</td>
</tr>
<tr>
<td class="time"> </td>
<td class="line">
<script src="j/5403.js" id="speakerrate-widget-5403"></script><h3><a href="lightning.html#MeganGrocki" ONMOUSEOVER="ddrivetip('Mention \'marketing\' to most design professionals and their thoughts turn to bloated ad campaigns based on broad conclusions drawn from dated demographic research. Marketing has been perceived as manipulative, pushy and greasy. It\'s that breathless, in-your-face infomercial or the annoying guy calling you at dinner. Some traditional marketers have given the craft of marketing a bad name. But a new strain of marketing is less about manipulation and deception, and more about two-way conversations, transparency and personalization. It\'s about building something that people actually want to use, or writing a blog post that 200 people comment on. The old mindset has been that designers craft the product & marketers peddle the product. Today, effective marketers and designers both build loyalty, trust, perceived credibility and meaningful experiences. This directly affects profitability, retention, satisfaction and word-of-mouth recommendations. As designers venture further into creating evocative experiences, the line between design and marketing blurs even more. Now great marketing - and, yes, there is such a thing! - comes from truly understanding who your users/customers are and what they want/need to do. Throw in deep understanding of their emotional triggers and cognitive expectations and \'marketing research\' starts to sound a lot like design research.')"; ONMOUSEOUT="hideddrivetip()">
Marketing is not a 4 letter word</a>
</h3>
<h5><a href="ppllightning.html#MeganGrocki">Megan Grocki</a></h5>
<span class="lightbrn">UMC, Microsoft Glenn Miller Ballroom</span>
</td>
<td> </td>
<td class="line">
<script src="j/5404.js" id="speakerrate-widget-5404"></script><h3><a href="lightning.html#MikeKruzeniski" ONMOUSEOVER="ddrivetip('How should UI designers bring to life their ideas for mobile experiences? Should we think in terms of standalone apps on a platform or also for web flexibility? How do you integrate the user\'s experience to flow seamlessly between Apps and the Web? When developing Windows Phone 7, our team created a design language codenamed Metro which uses content, typography and motion to define it\'s visual identity. The Metro principles can be used to develop integrated apps on devices as well as beautiful web experiences. For example, you can take pictures with your phone\'s camera and immediately go see them on the web without losing context making the experience feel personal, relevant and always connected. The focus on the user\'s content with our signature motion and type helps unify the experience regardless of how and on which platform it was built.')"; ONMOUSEOUT="hideddrivetip()">
Personal, Relevant, Connected: Designing Integrated Mobile Experiences for Apps and Web </a>
</h3>
<h5><a href="ppllightning.html#MikeKruzeniski">Mike Kruzeniski</a></h5>
<span class="lightbrn">UMC, Room 235</span>
</td>
</tr>
<tr>
<td class="time"> </td>
<td class="line">
<script src="j/5405.js" id="speakerrate-widget-5405"></script><h3><a href="lightning.html#ScottGeoffreyNewson" ONMOUSEOVER="ddrivetip('This session will show a variety of non-digital solutions to interaction problems, i.e. that did not involve making a website or coding an app. These are found solutions, not my own, and come from a variety of sources. By demonstrating a variety of successful solutions to problems, the goal is to broaden the pallet of tools interaction designers consider. This is not to suggest that digital solutions are inferior, but to demonstrate a variety of approaches and to initiate discussion around how different approaches might be appropriate for different situations. This would be most interesting to individuals working for clients and looking for solutions to existing problems, particularly those working for community/government clients interested in social innovation. The specific examples might be less interesting to theorists and artists, but they might also benefit from discussing a variety of solutions to interaction problems.')"; ONMOUSEOUT="hideddrivetip()">
Fun with non-digital solutions</a>
</h3>
<h5><a href="ppllightning.html#ScottGeoffreyNewson">Scott Geoffrey Newson</a></h5>
<span class="lightbrn">UMC, Microsoft Glenn Miller Ballroom</span>
</td>
<td> </td>
<td class="line">
<script src="j/5406.js" id="speakerrate-widget-5406"></script><h3><a href="lightning.html#DavidCronin" ONMOUSEOVER="ddrivetip('We find ourselves at a critical moment in the evolution of healthcare. The progress of medical science means that people can now overcome many previously fatal and debilitating conditions, and we know enough for most people on the planet to live long, healthy lives. But we are not yet achieving this dream: even people who have access to healthcare are not universally enjoying the kind of outcomes science suggests they should, and the cost of healthcare has been rising quickly, to the point it is in danger of being unsustainable, on a personal and global level. In this talk, I\'ll briefly frame the big opportunities for interaction designers to help revolutionize healthcare, from encouraging healthy behavior by individuals, to increasing the reach and impact of healthcare instituions, to improving the way care is delivered by those institution. The bulk of the talk will focus on design strategies for this latter area, using examples from work I\'ve been involved in as well as from the broader industry. Topics will include clinical decision support, knowledge-enabled workflow management, treatment and other point-of-care interfaces, and how systems can better enable the practice of evidence-based medicine.')"; ONMOUSEOUT="hideddrivetip()">
Healthcare interfaces: How interaction design can help fix medicine</a>
</h3>
<h5><a href="ppllightning.html#DavidCronin">David Cronin</a></h5>
<span class="lightbrn">UMC, Room 235</span>
</td>
</tr>
<tr>
<td class="time"> </td>
<td>
<h3>Group Q&A with Session 4A speakers</h3>
<h5><a href="ppllightning.html#CharlesHannon">Charles Hannon</a>, <a href="ppllightning.html#Joshb">Josh Clark</a>, <a href="ppllightning.html#AdamConnor">Adam Connor</a>, <a href="ppllightning.html#MeganGrocki">Megan Grocki</a>, <a href="ppllightning.html#ScottGeoffreyNewson">Scott Geoffrey Newson</a></h5>
<span class="lightbrn">UMC, Microsoft Glenn Miller Ballroom</span>
</td>
<td> </td>
<td>
<h3>Group Q&A with Session 4B speakers</h3>
<h5><a href="ppllightning.html#DebraLevinGelman">Debra Levin Gelman</a>, <a href="ppllightning.html#CherylPlatz">Cheryl Platz</a>, <a href="ppllightning.html#EthanEismann">Ethan Eismann</a>, <a href="ppllightning.html#MikeKruzeniski">Mike Kruzeniski</a>, <a href="ppllightning.html#DavidCronin">David Cronin</a></h5>
<span class="lightbrn">UMC, Room 235</span>
</td>
</tr>
<tr>
<td class="time">11:40am</td>
<td class="tablehead line linetop" colspan="3">Lunch</td>
</tr>
<tr>
<td class="time">12:00pm</td>
<td colspan="3" class="line">
<script src="j/5407.js" id="speakerrate-widget-5407"></script><h3><a href="extraactivities.html" onmouseover="ddrivetip('UX Show and Tell is the workshop that\'s all about your work. Join us for lunch and help your fellow designers from across the globe address design problems or learn new approaches to your design process. Participants can share documentation, prototypes, mockups, and fully functional products in varying degrees of completion, or not show anything at all and provide helpful critique. We\'ll also spend a few moments discussing how you can organize UX Show and Tell events in your community long after Interaction11. Instructions to reserve a time to share work will be available prior to the conference.')" onmouseout="hideddrivetip()">UX Show and Tell, Over Lunch</a></h3>
<h5>Chris Avore</h5>
<span class="lightbrn">UMC, Microsoft Glenn Miller Ballroom</span>
</td>
</tr>
<tr>
<td class="time">1:40pm</td>
<td colspan="3">
<h3><a href="student.html">Student Design Competition Session 2: Final</a></h3>
<h5>Liz Danzico & Andy Polaine</h5>
<span class="lightbrn">UMC, Microsoft Glenn Miller Ballroom</span>
</td>
</tr>
<tr>
<td class="time">2:00pm</td>
<td class="tablehead linetop line">Session 5A</td>
<td> </td>
<td class="tablehead linetop line">Session 5B</td>
</tr>
<tr>
<td class="time"> </td>
<td class="line">
<script src="j/5408.js" id="speakerrate-widget-5408"></script><h3><a href="pplkeynote.html#brendalaurel" ONMOUSEOVER="ddrivetip('Vectors of change shoot through the history of interaction design, from the invention and evolution of technologies to myriad cultural and social transformations that have shaped and been shaped by interactive media. Among these, the notion of authorship has undergone extraordinary change since I became involved in interactive media 35 years ago. My first book, Computers as Theatre, explored a metaphor for framing human-computer interaction so as to enrich our notions of interactivity and offer some new ways of thinking about its design. As network topologies have morphed and multiplied, the very notion of \'authoring\' interactive media has become more subtle and complex. Each great landmark of change - from the videogame console to emergent phenomena like social networking - has challenged and changed the idea of design authorship. In a parallel vein, authorship as a legal idea has been successively reworked. This talk uses theories and strategies of authorship as a way to examine some of the greatest changes in interactive media over the past three decades, and to speculate about how models and methods of authorship may inform the future of interaction design.')"; ONMOUSEOUT="hideddrivetip()">
Afternoon Keynote</a>
</h3>
<h5><a href="pplkeynote.html#brendalaurel">Brenda Laurel</a></h5>
<span class="lightbrn">UMC, Microsoft Glenn Miller Ballroom</span>
</td>
<td> </td>
<td class="line">
<script src="j/5409.js" id="speakerrate-widget-5409"></script><h3><a href="pplkeynote.html#jasonbruges" ONMOUSEOVER="ddrivetip('Part presentation / part installation Jason will expand on the idea of \'interactive spaces\' with an experimental experiential \'show and tell\' which will be a presentation that is realised along the same lines as the studio\'s work it will aim to be site-specific, spatial, catalytic, innovative and naturally interactive.')"; ONMOUSEOUT="hideddrivetip()">
Afternoon Keynote</a>
</h3>
<h5><a href="pplkeynote.html#jasonbruges">Jason Bruges</a></h5>
<span class="lightbrn">UMC, Room 235</span>
</td>
</tr>
<tr>
<td class="time"> </td>
<td class="line">
<script src="j/5410.js" id="speakerrate-widget-5410"></script><h3><a href="lightning.html#ParisButtfieldAddison" ONMOUSEOVER="ddrivetip('If you can\'t quite make every type of user mistake impossible, then you should at least make them fun, right? Game mechanics and game design techniques have been a much proliferated meme in the UX, IxD, and design worlds as of late (for varying definitions of \'late\'). Touted as a \'solution\' to the challenge of motivating certain behavior in users, or making experiences more engaging, sadly these elements of the game development world are often blindly applied without finesse or elegance - akin to to hitting the user over the head with a colorful hammer. In an effort to put this right, and help correct the flaws in the application of game mechanics that our team was seeing over and over again, we put together this 10 Step Plan to borrowing from the world of game design when considering your interaction and user interface design. Game design techniques aren\'t applicable to every interaction design situation, but when they are they can make the experience that much more compelling, sticky and entertaining.')"; ONMOUSEOUT="hideddrivetip()">
Making mistakes fun: Game mechanics are not a panacea, but they are kinda useful!</a>
</h3>
<h5><a href="ppllightning.html#ParisButtfieldAddison">Paris Buttfield-Addison</a></h5>
<span class="lightbrn">UMC, Microsoft Glenn Miller Ballroom</span>
</td>
<td> </td>
<td class="line">
<script src="j/5411.js" id="speakerrate-widget-5411"></script><h3><a href="lightning.html#CindyChastain" ONMOUSEOVER="ddrivetip('About 9 months ago, I started a fairly innocent task of creating an experience strategy for a personalization initiative introduced by our client, a major telecom service company. As would be expected, the client\'s initial focus was primarily on marketing opportunities: getting the best offer in front of the right person at the right time. But as we began formulating a strategy, we saw an opportunity to rethink what it meant to have a personalized brand, product and shopping experience. Where we landed, very simply, was with a deeper, more robust idea of conversation: dynamic, real-time, transparent, social, multi-channel and controllable. We wanted to create an individualized (not merely personalized) experience that recognizes desires, anticipates needs and provides utility, real value and service to the customer. But how could it be done? What would it do for the company? What would be needed to support it?<br /><br />This presentation will ask more questions than give answers. Rather than give you a reveal of Everything We Learned, a fully-baked case study, or prescriptions for design this presentation will meditate on some issues that have arisen in the midst of designing for cross-channel personalization, issues that will have implications on our design future.')"; ONMOUSEOUT="hideddrivetip()">
Redefining Personalization as Real-time Conversation</a>
</h3>
<h5><a href="ppllightning.html#CindyChastain">Cindy Chastain</a></h5>
<span class="lightbrn">UMC, Room 235</span>
</td>
</tr>
<tr>
<td class="time"> </td>
<td class="line">
<script src="j/5412.js" id="speakerrate-widget-5412"></script><h3><a href="lightning.html#NinaWalia" ONMOUSEOVER="ddrivetip('The \'pass-back effect\' - when parents hand their mobile device to kids in the backseat or whenever they\'re on-the-go - creates unique challenges to optimize kid-friendly mobile apps and educational opportunities within the constraints of devices designed for grown-ups. I\'ll discuss challenges & solutions to address this diverse and growing niche audience, as well as our usability testing and educational efficacy findings. The intended audience are those interested in design for mobile interfaces and kids educational games.')"; ONMOUSEOUT="hideddrivetip()">
Pass it Back! Kid Apps on Grown Up Devices</a>
</h3>
<h5><a href="ppllightning.html#NinaWalia">Nina Walia</a></h5>
<span class="lightbrn">UMC, Microsoft Glenn Miller Ballroom</span>
</td>
<td> </td>
<td class="line">
<script src="j/5413.js" id="speakerrate-widget-5413"></script><h3><a href="lightning.html#JimmyChandler" ONMOUSEOVER="ddrivetip('Too often, people approach accessibility only when required to, and simply by looking at a checklist. But accessibility is not a checklist; accessibility happens by considering it from the beginning, understanding industry best practices, and by taking a user-centered design approach. This means knowing how people with various disabilities will interact with your product in a way that is successful. Learn how to incorporate accessibility in a cost-effective manner into your projects. Jimmy Chandler will demonstrate 10 methods in 20 minutes for improved accessibility that all interaction designers can use right away. These tips will help you enhance the user experience for those without disabilities, including those using mobile devices.')"; ONMOUSEOUT="hideddrivetip()">
Accessibility is Not a Checklist</a>
</h3>
<h5><a href="ppllightning.html#JimmyChandler">Jimmy Chandler</a></h5>
<span class="lightbrn">UMC, Room 235</span>
</td>
</tr>
<tr>
<td class="time"> </td>
<td class="line">
<script src="j/5414.js" id="speakerrate-widget-5414"></script><h3><a href="lightning.html#StephenAnderson" ONMOUSEOVER="ddrivetip('Yes, business applications can be made fun and gamelike. No, points, levels and badges are not the way to create sustained interest. While many sites have added superficial gaming elements to make interactions more engaging, the companies that \'get it\' have a better understanding of the psychology behind motivation. They know how to design sites that keep people coming back again and again. So what are the secrets? What actually motivates people online? How do you create sustained interest in your product or service? Speaker Stephen P. Anderson will share common patterns from game design, learning theories, and neuroscience to reveal what motivates - and demotivates - people over the long haul.')"; ONMOUSEOUT="hideddrivetip()">
Long After the Thrill: Sustaining Passionate Users</a>
</h3>
<h5><a href="ppllightning.html#StephenAnderson">Stephen Anderson</a></h5>
<span class="lightbrn">UMC, Microsoft Glenn Miller Ballroom</span>
</td>
<td> </td>
<td class="line">
<script src="j/5415.js" id="speakerrate-widget-5415"></script><h3><a href="lightning.html#CallieNeylan" ONMOUSEOVER="ddrivetip('In established design fields - i.e., architecture, graphic design, and industrial design - much has been written about what makes design under these classifications beautiful. Common design elements such as form, line, balance, unity, variety, rhythm, contrast, texture and color have been analyzed and presented to design students for decades, resulting in codified visual languages that constitute good design. But as system interactions that span two or more of these older disciplines become an increasing part of our everyday lives, what of the relatively new field of interaction design, the beauty of which is not generally confined to the visual? What are the design elements that make an interaction beautiful and to what human senses do they appeal? In what ways are these beauty-forming elements similar or different from other design disciplines? Which ones are new? Which are shared?')"; ONMOUSEOUT="hideddrivetip()">
Beautiful Interactions: Codifying Aesthetics In Interaction Design</a>
</h3>
<h5><a href="ppllightning.html#CallieNeylan">Callie Neylan</a></h5>
<span class="lightbrn">UMC, Room 235</span>
</td>
</tr>
<tr>
<td class="time"> </td>
<td>
<h3>Group Q&A with Session 5A speakers</h3>
<h5><a href="pplkeynote.html#brendalaurel">Brenda Laurel</a>, <a href="ppllightning.html#ParisButtfieldAddison">Paris Buttfield-Addison</a>, <a href="ppllightning.html#NinaWalia">Nina Walia</a>, <a href="ppllightning.html#StephenAnderson">Stephen Anderson</a></h5>
<span class="lightbrn">UMC, Microsoft Glenn Miller Ballroom</span>
</td>
<td> </td>
<td>
<h3>Group Q&A with Session 5B speakers</h3>
<h5><a href="pplkeynote.html#jasonbruges">Jason Bruges</a>, <a href="ppllightning.html#CindyChastain">Cindy Chastain</a>, <a href="ppllightning.html#JimmyChandler">Jimmy Chandler</a>, <a href="ppllightning.html#CallieNeylan">Callie Neylan</a></h5>
<span class="lightbrn">UMC, Room 235</span>
</td>
</tr>
<tr>
<td class="time">4:15pm</td>
<td class="tablehead linetop" colspan="3">Happy Hour, sponsored by Mad*Pow</td>
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<td class="time"> </td>
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Join our sponsor <a href="http://www.madpow.com/" target="_blank">Mad*Pow</a> for a happy hour!
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<td class="time">5:00pm</td>
<td class="tablehead line" colspan="3">Closing</td>
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<tr>
<td class="time"> </td>
<td colspan="3" class="line">
<script src="j/5416.js" id="speakerrate-widget-5416"></script><h3><a href="pplkeynote.html#brucesterling" onmouseover="ddrivetip('Join us for a keynote by Bruce Sterling!')" onmouseout="hideddrivetip()">Closing Keynote</a></h3>
<h5><a href="pplkeynote.html#brucesterling">Bruce Sterling</a></h5>
<span class="lightbrn">UMC, Microsoft Glenn Miller Ballroom</span>
</td>
</tr>
<tr>
<td class="time">7:00pm</td>
<td class="tablehead" colspan="3"><a href="party.html#closing" onmouseover="ddrivetip('IxDA and Microsoft invite you to celebrate the last night of Interaction11 with a blow-out conference closing party at the historic Boulder Absinthe House.')" onmouseout="hideddrivetip()">Closing party, sponsored by Microsoft</a></td>
</tr>
<tr>
<td class="time"> </td>
<td class=" line" colspan="3">
<span class="lightbrn"><a href="http://tinyurl.com/4qs4xnj" target="_blank">Absinthe House, 1109 Walnut St</a><br />
<strong>Getting There</strong>: Catch a conference shuttle bus from any official conference hotel (buses loop from the conference hotels to the Absinthe House and back)
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