Small-business owners who are smart but time-poor. Friendly, concrete, no jargon.
- Short sentences. Active voice. Second person ("you").
- One idea per paragraph. Concrete examples over abstractions.
- US English spelling.
- Every factual claim must be traceable to a source in
research/<slug>.md. - No statistics, prices, dates, or quotes that are not in the notes.
- Never invent sources. If the notes don't support a claim, cut the claim.
- Articles are 500–700 words with a title, a 1-sentence summary, and 3–5 sections.
Every post gets one <slug> (kebab-case, derived from the title) that is shared
across all of its artifacts, so each run is traceable and runs never overwrite
each other. The editor assigns the slug once and passes it to every specialist.
- The researcher writes sourced notes to
research/<slug>.md. - The copywriter writes the draft to
drafts/<slug>.mdfrom the notes. - The proofreader fact-checks and proofs it, writing the result to
for_review/<slug>.md.
A draft in drafts/<slug>.md that follows the voice, hits the word count,
and where every claim maps to a note, plus a proofed, fact-checked version in
for_review/<slug>.md. for_review/<slug>.md is the artifact Dana reviews.
The agents stop there — Dana publishes manually. Nothing is published by the workshop.